[…] Making Steady Money As A Freelancer. This article talks about the importance of diversifying your income. It comes down to not putting all your eggs in one basket. Or not putting all your drafting pencils in one messenger bag. Something like that, metaphors aren’t really my strong suit. Moving on! Diversify your income by having Plan B, C, and maybe D ready for when and if your next freelance client doesn’t come along when you need them. […]
Good post.. I agree that it’s one of those topics that we as designers hear frequently but it is so reassuring to read through the comments and see how alike most of us are in our drive to succeed as not only artists but also as entrepreneurs. The secret to making more money is simple.. It’s motivation and perseverance. We should always be moving forward and diversifing our pallet of oppertunities because that’s the best way to grow.
Finally, Instagram has increasingly become the space to build your portfolio and online following. It’s a great platform to interact with fans and ideally turn them into customers. Link to your contact information and online shop in your bio section to capture inbound requests. This is also a great platform to explore your creativity. Curious how your audience will respond to something new? Try it out on Instagram!
I am in the initial stages of starting my arts business online, and this book certainly made me realize that artists don't have to starve! I got some unique ideas about advertising my art in places where I had not thought about at all - online flea markets and free ads. I have been able to define keyword rich ads and use the smart pricing strategies suggested by the author. I have also set up my Pinterest account based on his suggestions, and I am generating interest! This is a very useful resource!
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